★ About Dominate Dental

We listen. We care. We deliver.

Dominate Dental exists because dental marketing is full of promises and short on ownership. We built the agency that owns the whole journey, run by people who pick up the phone and tell you the truth.

9 years in UK dental Google Partner One practice per area
JM
josiedominatesdentalDirector, Dominate Dental
Josie Mitchelmore, Director of Dominate Dental
josiedominatesdental Hi, I am Josie. 9 years growing UK dental practices.
01 Josie

The person your practice actually deals with.

Josie Mitchelmore has spent 9 years inside UK dental practices. She has trained front of house teams in Scotland, rebuilt patient journeys in London, and closed the gap between marketing reports and money in the bank more times than she can count. She is a Brummie, a mum of two boys, and the reason our clients stay.

She is also the filter. If we cannot earn for your practice, Josie says so on the first call and points you somewhere better. One practice per area cuts both ways.

Josie, in her own words. Tap to play.

02 The team

Small enough to know your practice. Senior enough to grow it.

No account-manager shuffle, no juniors learning on your budget. This is the team, and you will know them all by name within a month.

Josie Mitchelmore
Josie MitchelmoreDirector · your first call and your last word
Katie Muxworthy-Howell
Katie Muxworthy-HowellClient Success Director
Fanni Fábián
Fanni FábiánHead of Paid Ads
Megan O'Brien
Megan O'BrienSocial Media Manager
Kate Dennant
Kate DennantMarketing Officer
John Comerford
John ComerfordCofounder
Dan Ashburn
Dan AshburnCofounder

Plus the delivery team behind the scenes, and one important rule.

Everyone here knows your practice by name.

How the Dominate Dental team take their tea
josiedominatesdental How our team take their tea. No judgements please 😩
03 How we work

Do what we say we will do

Commitments have dates and owners. If something slips, you hear it from us first, with the fix attached.

Make things happen

We face challenges with optimism and own our decisions. The guarantee exists because we are happy being measured.

UK dental only

GDC, ASA and CQC rules are our operating manual, not a disclaimer. We do not do gyms, lawyers or anyone else.

04 Out in the practices
Josie with the team at Crown House Dental
Josie with the team at Crown House Dental. Face to face is the default, not the exception.

We show up in person.

Training days, strategy reviews, shoot days, or just being in the room. The practices we serve are run by real people under real pressure, and a dashboard never built trust with anyone. The biscuits are optional but encouraged.

Talk to Josie. Bring the hard questions.

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